A House of Purpose
A private club, a boutique hotel, a restaurant, and an ancient contrast-therapy bathhouse — under one roof, in the cities filling with builders. Familiar faces at the club, new ones at the stay, the whole house within five hundred steps.
Rooted in faith. Designed for today. Built for generations.
Enter Sanctum. Cross the Threshold. Belong to Hearth. Gather at Manna. Restore at Selah.
The Thesis
Belonging, the bed, and recovery — sold separately, owned by no one. Members' clubs chase gateway cities and, at scale, lose the intimacy that made them worth joining. The best hotels are places you visit, not places you belong to — the relationship ends at check-out. Sweat and cold are sold à la carte — a plunge studio here, a sauna there, never part of a home.
No one has fused all three where the demand is quietly outrunning the supply. Sanctum is the fusion — one house, four rooms, held together by a shared standard.
The Gap
No one has fused all three where the demand is quietly outrunning the supply.
The club
Members' clubs chase gateway cities and, at scale, lose the intimacy that made them worth joining.
The bed
The best hotels are places you visit, not places you belong to — the relationship ends at check-out.
Recovery
Sweat and cold are sold à la carte — a plunge studio here, a sauna there, never part of a home.
Why Now
The audience we are building for exists in cities we did not used to associate with them. They are living, working, and raising families in the middle of the country — and the room they want has not yet been built.
High taste, no room
Well-traveled and used to the best rooms in the world — now living in a city that doesn't have one.
Every tool, no table
Every tool to build whatever they can imagine — and no obvious place to meet the person they build it with.
Starved for recovery
Hungry for real rest and real belonging — and unwilling to fly to it or perform for it.
The Member
Who they are
Late-30s to mid-40s. A founder, operator, or creative principal who's made it in a secondary city and outgrown its options. Young family or newly partnered. Successful enough to buy what they want — frustrated the right thing doesn't exist in their town yet.
What they crave
Belonging without performance — a third place where they're known by name and surrounded by peers. And, underneath it, recovery: permission to slow down without leaving town or booking a $2,000 night away.
Not for the status seeker who wants to be seen more than to belong. Not a scene — a home.
The Wedge
Other clubs sell a scene and call it belonging. Sanctum gathers the people building what's next — the co-founder met over the plunge, the round closed at the bar — and wraps it in covenant hospitality and real rest. Belonging with a purpose, held to a standard.
The Landscape
The great clubs and hotels gather people to belong or to visit. None of them are built for the people who come to build — recurring, residential, and recovery-led. That corner is open.
Soho House
Come to belong · Recurring
Franklin Social
Come to belong · Hybrid
Auberge
Come to belong · A place you visit
Aimé
Come to build · A place you visit
Sanctum
Come to build · Recurring, residential
The Sanctum Collection
Each name carries a distinct purpose while remaining visibly and experientially part of Sanctum. Enter Sanctum, and the rooms open in sequence — the arrival, the club, the table, the restoration.
Threshold
Boutique Hotel
Arrival · Reflection · Passage
The arrival and overnight experience — a place to reflect on where one has been and where one may go.
Enter →
Hearth
Private Members Club
Community · Exchange · Depth
The community inside the house — belonging, exchange, introductions, and shared ambition.
Enter →
Manna
Restaurant
Provision · Generosity · Conversation
The table — nourishment, generosity, conversation, hospitality made visible.
Enter →
Selah
Contrast Therapy
Pause · Restore · Renew
The restoration experience — stillness, heat, cold, water, and the disciplined rhythm of recovery.
Enter →
The Arrival
Sanctum is the master brand and the emotional frame for every experience within it. To create a set-apart house where ambitious people can arrive, exhale, think clearly and feel genuinely welcomed.
Scent
Dry oak, cedar ember, beeswax, faint stone mineral.
Sound
Ambient neoclassical, restrained piano, organic percussion — no lyrics at arrival.
A Day
The house is designed to hold a full day of work, rest, and gathering — every ritual within five hundred steps.
7:00
Contrast circuit — sauna, cold plunge, quiet.
8:30
Espresso and email in the club library.
11:00
A working session in a private nook — a deal on a handshake.
1:00
Lunch at the bar, next to someone worth knowing.
4:00
A second plunge and a treatment.
7:00
Dinner that becomes eleven people who all belong.
10:00 — upstairs to a room, or home in twenty minutes. Either way, they never had to leave the building.
Design Doctrine
The house should feel elevated and set apart without becoming exclusive in spirit or overtly religious. The goal is not to create a religious club. It is to create a house whose faith is legible in its generosity, beauty, discipline, and welcome.
Sacred Hospitality
Treat every arrival as meaningful. Service is attentive, personal, and calm — never performative.
Creative Belonging
Founders, makers, artists, and operators should feel welcomed into a community that values imagination and depth.
Layered Discovery
The faith-based foundation appears through names, rituals, art, and acts of care — not slogans or literal iconography.
Quiet Aspiration
Luxury is expressed through material honesty, restraint, craftsmanship, acoustic comfort, and thoughtful detail.
Reflection Before Transaction
The house creates pauses — at the entrance, at the table, beside water, and within the library.
Organic Sensory Integrity
Scent, sound, light, and texture come from authentic materials and controlled local sources — not synthetic saturation.
Sensory Choreography
Each transition should be felt through scent, sound, light, and touch before the guest reads a sign.
| Space | Scent | Sound | Light | Tactile |
|---|---|---|---|---|
| Sanctum | Dry oak, cedar ember, beeswax | Ambient neoclassical, sparse piano | Warm, directional, sculptural | Stone underfoot; a true crossing |
| Threshold | Linen, cedar drawer, faint mineral | Restrained instrumental, near-silent corridors | Soft pools; dawn and dusk warmth | Plaster, wool, timber, weighty hardware |
| Hearth | Old paper, leather, black tea | Slow jazz, chamber, vinyl after dark | Low, intimate, face-focused | Books, leather, felt, dark wood |
| Manna | Bread, toasted grain, herbs, citrus | Acoustic soul, folk, jazz, subtle gospel influence | Bright by day; amber and copper by night | Travertine, honed stone, linen, iron |
| Selah | Cedar, eucalyptus, rosemary hydrosol | Water first; minimal ambient tone | Warm heat / cool plunge / protected darkness | Wet stone, cedar, steam, cold metal |
The Market
Sanctum begins in five American cities we've chosen for their scale, their character, and the communities we want to serve. A membership base of 100 to 1,000 per house, sized to the city. Kansas City is the flagship — 1500 St Louis Avenue, in the West Bottoms — a 48,000 sq. ft. historic masonry warehouse at the edge of the district's next chapter.
Kansas City
Missouri
A builder's town coming into its own, with no house to call its own. Flagship at 1500 St Louis Ave, West Bottoms.
Birmingham
Alabama
Southern warmth and new money — taste ahead of supply.
St. Petersburg
Florida
A creative, fast-growing Gulf city drawing founders from the coasts.
Washington
District of Columbia
Power and ambition, short on places that feel like a home.
Seattle
Washington
A city of builders and thinkers, hungry for a residential third place.
The Flagship
1500 St Louis Ave — in the West Bottoms of Kansas City — gives the brand authentic warehouse character and proximity to an emerging mixed-use core. It is the house every future one will be measured against.
Address
1500 St Louis Ave, West Bottoms, Kansas City
Building
48,000 SF across five stories
Vintage
Historic masonry, built 1890; exterior renovated 2023
Site
0.26-acre with 16 surface spaces; M2B zoning
Asking Price
$3,999,995
Property facts per CoStar report dated July 22, 2026.
The Model
Recurring
Membership dues
Initiation plus monthly dues — predictable revenue independent of occupancy.
Nightly
The rooms
Twenty-five keys at a $250 target ADR, filled first by members and their guests.
Daily
The table
F&B for members, guests, and the public — the house's daily heartbeat.
Hearth supplies the floor. The rooms and the table are the upside.
The Compounding
Membership MRR is a floor of revenue that doesn't move with occupancy. Rooms and the table stack on top — and Hearth's familiar faces fill the rooms, while the rooms bring new members to Hearth. The parts are worth more together than apart.
$500–$10k
Initiation, 4 tiers
$250–$1k
Monthly dues
100–1,000
Members per house
Unit Economics
The illustrative unit against which every future house is planned. Full build cost, occupancy ramp, membership revenue, and stabilized EBITDA are available on request.
25
Keys
$250
Target ADR
72%
Target occupancy
4
Membership tiers
$500–$10k
Initiation range
$250–$1k
Monthly dues
100–1,000
Members, by city
The Playbook
The Graduate Hotels path, applied to a members' house: prove one, standardize it, roll it across under-served cities, and exit the platform to a strategic hospitality operator.
Prove
One flagship house, full and profitable.
Systematize
A repeatable design, operating, and membership playbook.
Scale
A house at a time across the target cities.
Exit
Sell the platform to a strategic hospitality operator.
The Roadmap
Market sequence and timeline — to be set with you across Kansas City, Birmingham, St. Petersburg, Washington DC, and Seattle.
House I
Flagship
The proof — the house every future one is measured against.
House II
Replicate
The playbook, run a second time in a new city.
House III
Compound
A brand with a portfolio, and a network across houses.
House IV
Ready to sell
A proven, transferable platform an operator can absorb.
The Numbers
Modeled figures — houses open, members, revenue, and EBITDA — are available in the accompanying financial model. Sensitivity ranges provided under NDA.
Request the modelThe Team
Three founding partners bringing hospitality, community, and craft together under one roof.
Ryan Morgan
Founding Partner
Hilton Development of the Year 2022 with multiple Connie Awards. Marriott Platinum Circle Award — one of thirty-four worldwide (2026). Opened the world's fifth Outset by Hilton in its first year. First to partner on Hilton's Williams Sonoma collaboration.
Barron Solomon
Founding Partner
Co-founder of Franklin Social — a 300-plus member private club in Franklin, TN. Founder & CEO of Solo Music. Former CEO of The Register, a private club in the blockchain space. COO of DI Pathways — energy efficiency consulting and business development.
Jason Pamer
Founding Partner
Co-founder & CEO of Sypher Studios — raised $25M+ across film, tech, and hospitality. Produced with Steph Curry, Jada Pinkett Smith, and Academy Award winner Laura Dern. After Death — third-widest documentary release in history, highest-grossing spiritual doc of all time. EP on forthcoming features led by Mark Wahlberg and James Franco. Lives in Franklin, TN with his wife and four children.
The Venture Layer
The house meets its members at the exact moment they're building. A modest scout-and-fund arm turns that proximity into ownership — aligning Sanctum with member success and adding a third return stream alongside dues and rooms.
Vehicle, size, and terms — to be defined with you.
The Ask
Seed / growth round — amount to confirm.
Site & build
Flagship house acquisition and fit-out.
Team
Founding operators and house hosts.
Brand & systems
The repeatable playbook and identity.
Working capital
Runway to a full, stabilized house.
The House Is Open
For investor conversations, partnership inquiries, and press — leave your address and the city you care about. We reply personally.